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I like to display work in progress, the things behind the curtain rather than ready products because in this way you can really see what a difference I can make. I won’t take all the credit though as we usually work in a team – product specialists help with fact correction and sometimes even with language and copywriters help smoothe the phrasing while illustrators do their best to get the visuals right. But sometimes we could all do better.
Here are some infographics that were produced to support some written customer testimonials about lighting, service and a farm management system. You can read more about language, logic and style mistakes on my blog.